hennes small

H&M Editor’s Choice

Sandra Hagelstam, fashion blogger 
& designer; »

Pump, pump, pump up the volume!

Volume was everywhere but in a ‘lite’, zero-calorie version of its former guise. Puffed up by light, airy fabrics – either traditional or techie – and abetted by plissé, origami, slicing and pleats, the result was trailing skirts, trains and capes that ‘floated’ mid-air, and skirts that undulated like jellyfish on the catwalk. »

This trend will run and run

Maybe it was the rain, or the prospect of five long days of shows ahead, but trainers were favourite footwear with the international fashion press as LFW kicked off. »

The lengths we’re going to

The new long-length skirt was being hotly debated on the f’row yesterday. Not to be confused with the Missoni- esque and Studio 54 overtones of Issa’s maxi-dress opus on Saturday, the new long refers to an altogether more romantic and elegant way of doing the trend. »

Fashion gets the hot shoulder

Forget about the rise and fall of hemlines, in a continuation of a trend seen on the runways of New York, all eyes are on shoulders.  »

Go with the frow throw

A coat slung over your shoulders is as likely to get you Tommy Ton-ed this week as wearing an alarming mix of rainbow prints. Think Anna Wintour with her delicately placed Chanel jackets or Alexis Carrington Colby’s PETA-offending coats brushing her shoulders – it’s the ultimate arms-free status symbol and look du jour on the front row. »

We would like to thank the following advertisers:

Anya Hindmarch
Cotton USA
H&M Logo
M&S Logo
V & A
London Fashion Week
The official newspaper of London Fashion Week in Association with H&M